About DENZA:

Denza is the new premium brand from BYD, the world’s largest manufacturer of electrified vehicles, headquartered in Shenzhen, China. Founded in 2010 as a joint venture between Mercedes-Benz—the inventor of the internal combustion engine—and BYD—a global leader in New Energy Vehicles—Denza embodies a shared vision for the future of electric mobility. As part of its global expansion, Denza is entering the Spanish market with a strong commitment to innovation, design, and sustainability. Focused exclusively on premium new energy vehicles, Denza aims to co-create with users an intelligent, safe, and emotionally engaging driving experience. Its flagship model, the Denza Z9 GT shooting brake, reflects the brand’s cutting-edge technology and distinctive identity.

About the role

As the Marketing Manager of DENZA Brand, you will be responsible to build the brand from 0-1 and drive sales in Local market. This position plays a critical role in marketing planning and analysis, localization, public relations management, dealer marketing supervision, and budget steering and need strong collaboration ability.

This role reports directly to the Country Manager for Spain. 

The Key responsibilities will be:

• Assist in developing and executing marketing strategies for the launch of an automotive luxury brand in Spain.
• Identify target audiences and create detailed buyer personas.
• Collaborate with the marketing team to create content for social media and website update
• Monitor and analyze the performance of marketing campaigns, providing insights and recommendations for improvement.
• Assist in organizing and coordinating promotional events and activities.
• Track and report on project progress and team activities to central function.

Required skills, qualifications and experience:

• Bachelor's degree in Marketing, Business Administration, or a related field.
• Minimum 5 year of experience in marketing for a luxury brand.
• Strong organizational skills and attention to detail.
• Creative thinking and problem-solving skills.
• Excellent verbal and written communication skills.
• Ability to adapt to a fast-paced and dynamic work environment.

We offer:

• Job in a fast-growing company and industry which represents sustainable technology.
• Performance and experience based competitive remuneration, commuting allowance.
• Team building events and employee learning opportunities.

Our Purpose is to build a zero-emission future that reconnects humanity with nature and a World of clean air. We are looking for talent that connects with this mission and want to create positive impact by joining a diverse and dynamic team 🌏