Senior Marketing Specialist-Istanbul
Key Responsibilities:
- Content Development: create and adapt marketing materials, including brochures, presentations, social media content, email campaigns, and website updates. Including ad hoc translation and text localization.
- Event Coordination: support the planning and execution of events, trade shows, and product launches to engage customers and showcase new models.
- POS Material Management: manage the stock of POS (Point of Sale) materials, including inventory control, logistics coordination, and ensuring timely availability of materials for events and campaigns, also by self-delivery of those materials.
- Digital Marketing: support to online advertising campaigns (Google Ads, social media platforms), SEO efforts, and website performance to maximize reach and engagement.
- Reporting and performance analysis: track, report and present on the effectiveness of marketing efforts to recommend improvements for future initiatives.
- Collaboration: work closely and support PR team, sales teams and BYD Dealers and external agencies to ensure consistent messaging and successful campaign execution.
- Budget Management: assist in managing the marketing budget, ensuring cost efficiency and maximum ROI on campaigns.
- Monitor BYD activities as well as Dealers activities and competitors.
- Be a brand Ambassador, a solid team-player and work always with the Customer in mind.
Key Results:
- Execution of management metrics
- Timely delivery of the projects
- Monitoring of the activities
Your profile:
- Bachelor's degree in Business, Sales, Marketing, or a related field. A master's degree is a plus.
- 5+ years experience in marketing department
- Fluency in Turkish and English, both written and verbal. Chinese language skills are a plus.
- Experience in Automotive industry is an advantage
- Excellent Digital Tools knowledge.
- Customer-oriented mindset.
- Excellent communications and interpersonal skills.
- Able to prioritize and work proactively with efficient time management skills. Resilient and open minded.
- Results oriented. Ability to work to deadlines, hands on approach, motivated to get results.
We offer:
Job in a fast-growing company and industry which represents sustainable technology;
Performance and experience based competitive remuneration;
Team building events and employee learning opportunities.
Please note that position is open for candidates eligible to work in Turkey.
Our Purpose is to build a zero-emission future that reconnects humanity with nature and a World of clean air. We are looking for talent that connects with this mission and want to create positive impact by joining a diverse and dynamic team
- Department
- Marketing
- Locations
- Istanbul
Istanbul
About BYD Europe
As the first overseas subsidiary of BYD group, our main focus is to provide European customers with new energy vehicles, rechargeable batteries, solar panels, energy storage systems and other new energy products, as well as related after-sales services.
Senior Marketing Specialist-Istanbul
Loading application form